It Has Begun
March 4th, 2006 at 8:56 am by Preston Taylor HolmesWhile sitting in the kitchen finishing up our breakfast this morning, (I admit) we had the television on watching some kids’ show.
On came a commercial for Eggo™ Brand Waffle cereal.
Preston Jr. said, “Daddy, after we finish breakfast, can we go to the store and buy some waffle breakfast cereal??” in a tone that implied that he considered it a done deal.
I guess we’ve finally hit the kid-advertising-point-of-no-return.










March 4th, 2006 at 10:18 am
Preston, you beat me to my post about the eeevils of child marketing.
Have you heard of Millsberry? It is the General Mills kid’s site.
To them, it looks like a fun world where you create characters and do activities, to them it is a goldmine of marketing information.
March 4th, 2006 at 11:42 am
We get the “Mom, can you got to http://www.nick.com and go to the Fairly Oddparents game? It looks really cool. I saw it on the commercial.” Or, “Can we go to http://www.cheetos.com? There are kids’ games there, but I need an adult to help me. The commercial said so.”
It’s BAAAAD.
March 4th, 2006 at 4:14 pm
You think that’s bad, our son, for the longest time, begged us to buy a Bowflex.
No shit.
March 4th, 2006 at 7:27 pm
Welcome to our world, Preston, ha!
It’s how Lucky Charms made it way into our house…sigh.
March 4th, 2006 at 8:40 pm
Vinnie… That is too funny! I laughed until I almost pissed myself!!
On a serious note, I am always disgusted by the tactics of the junk food advertisers. They will stop at nothing to make the worst products look so appealing to a captive audience of kids. Luckily, i’ve already programmed my kids to understand that the word “NO!” is not negotiable. “Dabby, can we get some… ‘NO!’”
March 4th, 2006 at 8:45 pm
Amen, YS, amen.
Anyone wanna buy a Bowflex machine?
jk
March 5th, 2006 at 11:08 pm
Do you think for a second that any of those models that demo the Bowflex in that commercial have ever used the machine prior to taping the ad spot?! Not a chance!! They come straight from the free-weight racks. You’re not going to get in that kind of shape doing resistance training for 20 minutes a day, 3 times a week by using a stupid cable-pulley machine! I should know… I’m 5’11, 190lbs, 5% bodyfat. And it’s also funny how they never mention a word about proper diet or doing cardio exercise either!! Bowflex is bullshit!! Trust me.
March 6th, 2006 at 11:28 am
“It’s how Lucky Charms made it way into our house…”
Bah, I brought Lucky Charms into our house. Something about my mother saying “When you get out on your own then YOU can buy what you want for breakfast, until then it’s corn flakes!”
Suck it mom! *eats a yellow moon*